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Trusted Selling

Starts with your value proposition. And why you believe you can improve the lives of your clients. In 10 steps we enable you to turn this into real relationships with recurring revenue. Experienced or rising star, solo or a team, each step will be tailored to fit your needs. From 1on1 coaching to workshops to a complete Trusted Advisor track.

Trusted Selling modules

Your Value Proposition

What sets you apart from your competition?

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We challenge you to formulate your clients' questions, specify the benefits you bring and how they measurably impact your clients' business.

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Your deliverable? Your value-on-a-page to apply as you engage, meet and convert prospects into clients. ​​​

Ongoing Leads

Cold calling? No need.

 

We help you activate your (LinkedIn) network. How to follow-up events. What (not) to do to generate leads consistently and how to grow your network as-you-go.

 

Your deliverables? Sales qualified leads, appointments and your network responsive.​​​

Take dialogue to deals

Dialogue is great until it becomes free consulting. So how to turn dialogue into deals?

 

We help you trigger buying signals, present your value and handle objections without ever discounting.

 

Your deliverables? Client buying signals and deals without discount.​​​​

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The 10 Truths of Trust

What daily sales truths do you live by as Trusted Advisor?

 

We share a comprehensive overview of checkpoints to get you inspired, gain insight where you stand and what to develop in your own journey towards Trusted Advisorship.

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Your deliverable? Clarity what you do well already! And where to grow.​​

Engage with ease

Anxious for a 1st meeting? Don't be.

 

Learn how to become relevant before your meeting. Know client topics using AI. Get the client agenda before you meet. We help you go in prepped and excited.

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Your deliverables? You excited to engage, client agenda clear and you in relevant dialogue in the 1st minutes of your meeting.​

Adapt to buying behavior

How to read your stakeholders' choice of words?

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Be aware of buying behavior and adapt your questions to stay connected, keep a positive vibe and forward-moving dialogue.

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We help you recognize the 4 buying behaviors and how to (re)act.

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Your deliverable? 100% stakeholder alignment always.​​​​​​​​​​

Plan to overachieve

You wish to invest your scarce time in engaging and converting prospects into clients?

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 We show you how to "plan on a page", achieve your target and take the right action as you go.

 

Your deliverables? An actionable plan, targets achieved and an easy-to-manage growth funnel. ​​

Inspire with questions

You want your (online) client meeting to be an inspiring experience?

 

Discover mutual value and drive clear needs and next steps . We help you ask the right questions.

 

Your deliverables? Qualified opportunities, inspired clients, buying intent and unforced next steps.​​​​

Expand your accounts

Do you recognize clients where you could add so much more value? Yet you stick to that one familiar contact, missing opportunities in other area's.

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In a client session, we challenge your account, clarifying concrete, achievable opportunities. Jointly we identify growth potential and how to engage effectively.

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Your deliverables? Tangible opportunities, how to engage and team members involved. From insight to plan to action.

Marianne Faro, Managing Partner at Itility

"Frits Willem has the ability to grow consultants in effective client communication, tactics and action. Enabling them to reflect and look further ahead. Making them better allround professionals. And in a pleasant way!"
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